Apple – Colors

September 14, 2006 in Animation, Commercials, Eye Candy

Ohh the colors, this is the latest Apple spot promoting the new colors available for the Ipod Nano. Done by TBWA/Chiat Day Los Angeles, this spot was co-directed by Mark Romanek and Exopolis(*sorry for the earlier confusion*). I like it how they took their current Ipod campaign and introduced a clever representation of how the screen is now brighter(supposedly +40%)
In case you were wondering, the song is “The Audience Is Listening Theme” by Cut Chemist(best known for his collaboration with DJ Shadow)