Burger King – Cheesy Bacon Tendercrisp Ads

Crispin Porter + Bogusky, Miami have recently come out with two new commercials to promote Burger King’s new Cheesy Bacon Tendercrisp burger. The first one, shown above, is named Motel and shows us what at first looks like a cheating husband. After zooming in on the burger being devoured a knock comes at the door….then the whole door gets kicked in. Since this man isn’t cheating on his wife he can only be cheating on…Bessie.

The second spot, found below, in this set is named Makeout Point and is equally funny in its representation of a ‘cheating burger eater.’

Burger King – Makeout Point

Copywriter Michael Danko and Senior Art Directors Lynn Born & David DeRoma are responsible for these spots with Matt and Amy Bonin as the Executive/Integrated Producers.

Happy/Guy Shelmerdine directed for Smuggler and featured Chan Hatcher from NumberSix as the Editor. Sebastian Pfaffenbichler was the DP.

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1 comment

  1. I love this commercial. How do you get the cow to express all these feelings? I love the cow’s expression.

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