addicted to 1′s and 0′s

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Today kicks off the first leg of the Boulder Startup Week. It’ll run from the 4th through the 8th and features 55 events ranging from hackathons, coworking sessions, parties, user-group meetings and even hiking & biking trips! To top it all off there’s a New Tech Meetup tonight where six local startups are given the chance to share what they’re working on followed by the Opening Night Party hosted by Pivital Labs. Now if that wasn’t enough, on Thursday the 5th there will be the largest Ignite Boulder event ever thrown (~2,000 people expected) at the Boulder Theater. Make sure to look for me there as I’ll be out in front of the venue before it starts along with a few other volunteers and organizers (come say hi, I promise we’re a fun crowd).

For a basic description of what you can expect during this week, head on over to boulderstartupweek.com and see what Andrew Hyde has to say about the experience. For the next few days the strong startup community based out here in Boulder is quite literally opening their doors to the public and inviting anyone who cares to attend the chance to check out their offices, grab a beer and chat with the folks behind some of the most creative and unique products & services out on the market.

This truly is a series of events that you won’t want to miss. You can see the entire schedule as well as RSVP for the events on the plancast.com/boulderstartupweek website. I’ll see you there!

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In an effort to bolster their reach into the digital or ‘interactive’ side of the industry, Publicis Groupe SA has just announced their purchase of Microsoft’s award winning interactive firm Razorfish for a reported $530 million. Part of the agreement also guarantees cheaper advertising rates on all Microsoft owned properties for the french advertising giant. Surprisingly this is not the first major purchase for the french advertising conglomerate, two years ago they bought Boston agency Digitas for close to $1.6 billion. In a statement released today, Publicis Group hopes that their digital assets will account for 25% of their over-all revenue in the next year. They previously only accounted for roughly 20.8% of the total earnings.

So this means cheaper media buys for Publicis clients. It also probably means a rough series of conversations with current clients explaining why that doesn’t translate to a smaller bill from the agency (not to mention putting out fires related to what next years media plan will look like). I’d love to be a fly on the wall for those conference calls.

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content pie chart
click for larger version

According to web publishing tool AddToAny, most people are using Facebook (24%) and email (11.1%) to share content with others on the internet. Coming in third on the list is twitter (10.8%) followed by Yahoo Bookmarks (5.5%) and Myspace (5.0%). Interesting. I should point out though that this data was compiled from users sharing content via one of the AddToAny buttons, most commonly found at the bottom of blog posts and Mashable.com updates. Needless to say the data is very skewed, but if you’re looking to see how active web users are sharing content they’ve found across the web (primarily on blogs), then this might give you a fair guess.

taken from BusinessInsider

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