marketing

I’d like to introduce the latest project of mine that has recently gone ‘live’ – the Planner Collective. It’s still in the early beta stages as I wanted to roll out the features in bundles so that everything will work together smoothly. Currently the website is divided into two sections. On the homepage you’ll find an blog/news aggregator similar to popurls or alltop. These are only planning/strategy/branding sites that I’ve thrown in to make it a one-stop shop for catching up on posts written by other planners out there. It hasn’t been up very long but I already have a good list of sites that will be added on the next update. Eventually you’ll be able to sort and/or create your own Strategy/Planning aggregator but for now it’s just one main feed. The second part of the site is pretty cool (at least I think so). You can find it by clicking on the Tweet Farm link on either the header or footer (or just follow this link). There you’ll find a live feed of planners who have twitter accounts. Unlike all the other twitter widgets or scripts that i’ve seen out there, this is a full-blown twitter integration that includes account history. The possibilities of what you can do with this are endless.

I’m about to update the entire site with the first round of updates. Some of the features that will be added include the ability to search the twitter feed (it will only search the account planner tweets), a better looking css/layout, a bunch of new blogs for the homepage, and hopefully I’ll also be able to include the media/link top-lists in time. That last one is a top-10 list of the top links shared by account planners as well as the most popular new videos/slideshows which relate to our industry (it will also allow for user suggestions/feed submits).

If you have any ideas, comments or questions about the site please feel free to use the contact form on this site or on the Planner Collective and i’ll get back to you as soon as I can.

Before you send me a message, keep in mind that:

• This first round was just to iron out all the cache kinks and get the aggregators running fast, that’s why the design is very basic and in some cases broken/ugly. This will be fixed AFTER the functionality is running smoothly. If you’d like to volunteer to help with the design, or better yet, donate a logo then please contact me immediately (and thanks).
• I don’t currently, nor do I plan on trying to make money from this site. It is my goal to turn it into a resource for account planners, researchers and brand managers to share their ideas, tools and links with others.
• If you’d like to be added to the twitter feed, first check your own list of followers and see if @plannertweet is one of them. If he’s on your list then you should already be aggregated into the site. If you’re not being followed by @plannertweet, send me an email with your twitter name and a brief introduction. If you’d like updates on the site then just follow @plannertweet back, I promise not to spam.
• As for a list of current/planned updates, I need to compile the list that people have sent in along with my own and will be posting it on the site. I was thinking of maybe integrating it into a voting system but for now just email or tweet (@brentter) any ideas to me directly.

Thanks!