Music-Soundtrack

You are currently browsing the archive for the Music-Soundtrack category.

Phish Reunites for March 2009 Show in Hampton

October 1, 2008 in Alternative Advertising, Celebrity, Legendary, Music-Soundtrack | 1 comment

Marketing genius = Having Trey Anastasio fake a massive oxycontin addiction for the last two tours, ruining show after show, only to queue up the eventual breakup, breakdown and then re-uniting of those boys from Vermont. With the hordes of faithful followers combined with what will most likely be an unprecedented number of teenage trust-fund hippies (who only know phish through their copious live show releases), the organization can set ticket prices at a record high without fear of not being able to sell-out the three night run (March 6, 7 and 8th) in a place dripping with Phish history – The Hampton Colosseum.

Should be interesting to see the marketing onslaught that will rear it’s ugly head in preparation of this concert – Marketing to hippies is never a pretty sight. Ohh, and go check out www.isphishtouring.com – It’s updated.

Tags: , ,

Bonds – Road Trip (Weekend Wars)

September 9, 2008 in Commercials, International, Music-Soundtrack | Permalink

As some of you may know, I’m a sucker for any spots with good soundtracks, and this is yet another example of that. Shown above is the latest commercial for Australian T-shirt company Bonds. It tries to capture the spirit of teenage angst, in part by following a group of teens on a road-trip but also through a deeper story involving the fragile nature of young love. One of the girls in the story hooks up with a boy throughout the trip, only to witness him together with another female road-warrior at the end. We then see her shrugging it off on the beach in the final scene. The music is a personal favorite of mine, it’s Weekend Wars by MGMT. If you like it I recommend you go check out their latest album (which features the song you just heard) called Oracular Spectacular.

The agency behind this commercial was The Campaign Palace, Sydney and it was conceptualized by Georgia Arnott and Jon Burden (Meredyth Judd was the Agency Producer).

Christopher Riggert from @radical.media was the Director along with Tim Hudson as the DP. Rob Galluzzo and Victoria Conners-Bell were the Executive Producer/Producers for the production company. Post-production was by The Lab, Sydney. Marcus Timpson was the Colorist and Stewart Reeves from Guillotine was the Editor. Simon Lister at Nylon Studios was the Sound Designer.

Once again the song used in this commercial was MGMT – Weekend Wars

Tags: , , ,

HSBC – Lumberjack (with Joanna Newsom song)

September 5, 2008 in Commercials, green, International, Music-Soundtrack | Permalink

Here’s a spot showing an interesting view on a modern-day Swiss Family Robinson, also known as the folks who live in trees so that they can’t be cut down by big business.

Joanna Newsom’s chilling song Clam, Crab, Cockie, Cowrie plays as the soundtrack for this piece as we’re shown a group of tree-dwellers being ripped down from their make-shift homes and arrested by the police.

The commercial goes on to say,

We recognize how people value things differently.

So what we learn from one customer helps us better serve another.

Interesting creative for a bank commercial…what do you think (answer that yourself before you read what has been said over at Adrants).

Michael Ashley and Dinesh Kapoor were the Creatives from JWT for this piece along with Dean Baker as Agency Producer (Axel Chaldecott was the CD). Vince Squibb from Gorgeous Enterprises was the Director and featured Alwin Kuchler as the Director of Photography (Spencer Dodd was the Producer). Treehouse North (fitting) was the service company and Chris Oddy was the Production Designer.

Paul Watts from The Quarry was the Editor with Telecine by Paul Harrison from The Mill. Jay Bandlish was the FLame Artist and sound was by Munzie at Grand Central.

Once again the music used in this commercial was Joanna Newsom – Clam, Crab, Cockie, Cowrie.

Tags: , , ,

« Older entries § Newer entries »