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Mr.Sub – Surprises Aren’t Fun

Here’s a disturbing new :30 spot for Canadian sandwich shop Mr.Sub that proves it really is bad luck for the groom to see the bride before the wedding.
Anyone else wonder how this will help sell sandwiches? They created two other spots for the series, Hot Stuff and Dinner.

Gary Watson and Chad Borlase from Bos Toronto were the creatives responsible for this campaign along with director Brian Lee Hughes from OPC.

Mr. Sub – Dinner:

Mr. Sub – Hot Stuff:

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Fruit By The Foot – Replacements

An odd new spot from director Tom Kuntz and Saatchi & Saatchi, NY/MJZ, Los Angeles.

“I replaced your dream of a golden pencil with this spot.” Bummer.

Credits:

Client: Fruit by the Foot
Title: Replacement
Agency: Saatchi & Saatchi, New York
Chief Creative Officer: Gerry Graf
Creative Directors: Ralph Watson, Dan Kelleher
Copywriter: Michael Illick
Art Director: Dan Lucey
Senior Agency Producer: John Doris

Production Company: MJZ, Los Angeles
Director: Tom Kuntz
Producer: Scott Kaplan
DP: Chris Soos
Editor: Gavin Cutler @ Mackenzie Cutler
Online Editor: Tristan Wake
Post-Production: The Mill, New York
Colorist: Fergus McCall

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I know this doesn’t have anything to do with advertising, but I just saw that they’ve released the trailer for the new James Bond film which will be released in the US on November 7th. For those of you that don’t know me personally, let me explain by saying that I am a hardcore 007 fan. I even used to have the laser disk release of Diamonds are Forever because it featured the alternate audio/music track (which can now be found on recent releases of the box-set and/or on fan releases).

This should be a good one, I think Daniel Craig was a good choice to play a young James Bond, meanwhile I thought Pierce Brosnan was a horrible choice to play the role at any age.

You can visit their site to view some behind the scenes clips from the upcoming release or enter their sweepstakes.

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