Cingular – Blackjack

BBDO NY teamed up with Shilo to produce this interesting animated spot featuring their new Blackjack phone(which surprisingly looks a lot like the Motorola Q).

Done to show off how thin the new phone is by comparing it to a playing card, this 30 sec. piece blends nicely with the chosen music. In case you were wondering, the song is “Stinging Sitars” by Anjali.

The whole piece reminds me of street vendors who do tricks and try to get unsuspecting tourists to play three card monte. Regardless, I still like the piece. Lindsay Bodanza was the producer with Dave Hill as the 3d Designer.