Heineken – Let A Stranger Drive You Home

Heineken samples a Biz Markie favorite in this latest PSA/Commercial for the beer brand suggesting you keep drunk dialing the local retirement home until you convince someone there to come pick you and your posse of drunken friends up from the bar. This is one cool grandpa. I just wish mine was as big of a fan of early hip-hop as the one in this spot clearly is…

This was brought to you by w+k, Portland and the Jim Lasser Max Erdenberger/Ian Fairbrother (Art Director/Copywriter) duo. Stacy Wall from Epoch Films was the Director. Post production was primarily done at The White House and in case you don’t remember the name of the song, it’s Biz Markie“Just A Friend.”

Credits:

Client: Heineken
Title: Let a Stranger Drive You Home
Agency: Wieden + Kennedy, Portland
Executive Creative Directors: Mark Fitzloff and Susan Hoffman
Creative Director: Joe Staples
Copywriter: Ian Fairbrother
Art Directors: Jimm Lasser Max Erdenberger
Agency Executive Producer: Ben Grylewicz
Agency Producer: Hayley Goggin
Associate Producers: Natalie Montgomery, Juliana Montgomery

Production Company: Epoch Films, New York
Director: Stacy Wall
Executive Producers: Mindy Goldberg, Doug Halbert and Charlie Cocuzza
Producer: Timory King

Editor: Lisa Gunning @ The Whitehouse
Assistant Editors: Rachael Connelly and Eileen Miraglia
Producer: Justin Kumpata

Post-Production: The Whitehouse
Executive Producer: John Myers
VFX Producer: Casey Conroy
Night-time Producer: Steve Tiseo
Online Editor/Flame Artist: Brian Shneider/Shelly Dutcher

Audio Post-Production: Lime Studios
Mixer: Loren Silber

Music: Agoraphone
Music Supervisor: Beth Urdang
Track: Biz Markie, “Just a Friend”

Talent: Christopher Lee, John Nicholas, Beth Levis, Alin Sumarwata, Timm Cooney

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