HP – Kevin Garnett All-Arounder

Psyop’s at it again with their latest look in the life of Kevin Garnett as a continuation in the popular HP campaign by Goodby, Silverstein & Partners. This time they’re promoting their thin dv2 notebook along with a contest giving you a chance to win tickets, hotel and airfare to see the Celtics play in Boston as well as an away game in a not-yet-announced West Coast city.

Credits:

Client: HP
Spot Title: Kevin Garnett All-Arounder

Agency: Goodby, Silverstein & Partners
Co-Chairman, Creative Director: Rich Silverstein
Creative Director: Steve Simpson
Creative Director: Will McGinness
Senior Art Director: Dino Spadavecchia
Senior Copywriter: Alex Flint
Producer: Todd Porter
Assistant Producers: Christine Oh, Jessica Mehl
Group Account Director: John Coyne
Account Director: Melissa Nelson
Account Manager: Nick Pacelli

Production Company: Psyop
Director: Psyop
Psyop Creative Directors: Todd Mueller, Kylie Matulick
Executive Producer: Neysa Horsburgh
Live Action Producer: Michael Angelos
Director of Photography: Max Malkin
Production Designer: Floyd Albee

Design/Animation/Visual Effects: Psyop
Psyop Creative Directors: Todd Mueller, Kylie Matulick
Executive Producer: Neysa Horsburgh

Producer: Kim Wildenburg
Lead Technical Directors: David Chontos, Kyle Cassidy
Designers: Alex Hanson & Joseph Chan
3D Artists: Terry Shigemitsu, Petrik Watson, Todd Akita, Colin Cromwell, Yvain Gnebro, Joon Seong Lee, Stefano Dubay
Flame: Alex Kolasinski & Chris DeCristo

Compositor: Shawn Berry

Editor: Patrick Griffin, Arcade Edit

Music: The Rumor Mill, Josh Ralph
Sound Design: 740 Sound design, Eddie Kim, Andrew Tracy

Final Mix: Lime, Rohan Young, Joel Waters

Share

Tags: , , , ,