I thought that this spot was pretty clever in the way they show all the various products available for your kitchen at Ikea. The changes are slight, but still works well in showcasing the many different kitchen items that are for sale. My only critique is the choice of music, I think they could have done a lot better. Done by TBWA for Ikea Portugal and produced/directed by Conkerco. Creative work done by Paulo Afonso and Tiago Viegas.
You can view the other spot entitled, “Wedding Album,” here.
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Tags: Advertising, Commercial, Ikea, stop-motion, TBWA
