Commercial

New from Mini-Cooper USA, this commercial shows off the precision handling that is possible in a mini-cooper. In order to effectively showcase it’s maneuverability, this is :30 seconds of one unlucky mini dodging around hundred of shopping carts intent on denting the vehicle. Really though, this is crazy, that’s one hell of a driver!

If you’re a long-time reader of brentter.com, you will know that I have given the mini-cooper campaigns considerable amounts of press since singing on San Francisco agency Butler, Shine, Stern & Partners. I don’t know what it is, but I really like their work for this client!

Steve Mapp is the Associate Creative Director for BSS&P in addition to John Butler who’s the Executive CD. Kat Friis (Senior Producer) and Adrienne Cummins (Executive Producer) also worked on behalf on the agency-side.

Geordie Stephens from Tool of North America was the Director along with Richard Henkels as the DP. Executive Producers were Jennifer Siegel and Brian Latt (Joby Ochsner was the Line Producer). Aron Beroud was the Production Designer.

Telecine was done by Sparkle at Complete Post with Christjan Jordan from Cosmo Street involved with the editing. Visual Effects were by Sean Devereaux from Asylum (James Allen was the Compositor and Elissa Bello was Rotopaint Supervisor).

Dave Wagg from Lime Studios was the Audio Post Engineer with the music from Andrew Feltenstein and John Nau (composers) at Beacon Street Studios.

I love a good movie parody, especially when it’s done for one of my favorite movies of all time - The Blues Brothers.

It’s 106 miles to Gainesville, we’ve got a full tank of gas and a half-rack of ribs. It’s hot and we’re wearing alligator suits.
……
Hit it.

This commercial was brought to you courtesy of Jeff Stamp, Jeff Sikaitis and Jake Wheeler from agency Southpaw (Evan Harris was the client producer).

The folks over at Southpaw directed this piece with Tom Rossano as the Executive Producer (Rich Krekian is the Line Producer). Station Film was the production company used along with Kyle Kibbie playing the part of DP.

Jake Wheeler was also the editor for this piece along with Jim Mann from Postworks. Sound Design was by Jody Nazzaro from Bionic TV.

The Ultimate NASCAR tailgating experience - because the “C in Nascar stands for Champions”. Here’s a new commercial for ESPN’s 2008 NASCAR coverage.

Created by Scott Hayes (Copywriter) and Curt Lenard (Art Director) from W+K, NY this also featured Gary Krieg as Head of Production and Dan Blaney as the Broadcast Producer.

Justin Reardon from Anonymous Content was the Director along with Darek Wolski as the DP. Jeff Baron and Norm Reiss were the Executive Producer/Line-Producer for this spot with Dave Anderson as the Editor (Adam Bazadona as Assistant Editor). Post Production was by Mackenzie Cutler.

Here’s the latest commercial for the upcoming Mercenaries 2 video game. The music selection is uniquely awesome. We’re so use to seeing combat games being dressed up with special effects and a dark soundtrack that this one immediately stands out….High School Musical style. Also, THIS IS THE DIRECTORS CUT! Enjoy! (Original “on-air” version is posted below)

Draft/FCB, San Francisco was the agency responsible for this spot with Dan Watson as the Senior Broadcast Producer.

The folks over at Shilo directed this spot with co-founder Jose Gomez as Creative Director. Gomez, along with Curtis Doss, was also Lead Designer. Nate Davies, Eugene Gauran Ed Laag, Jon Lorenz and Curtis were the 2D Animators. Tamir Sapir, Cody Smith, Blake Guest and George Longo did all the 3D Modeling. Blake Guest, Trentity DeWitt, Nate Davies and George Longo also did all the 3D Animation. Kiel Figgins, Blake Guest, Jorma Auburn and Bren Wilson did the Character Animation.

Santino Sladavic and Jake Hibler were the Executive Producer/Producer team for this piece with Dara Norris as the Sound Producer for Wojahn Bros Music. Scott and Rojer Wojahn were the composers for the on-air version of this cheery-yet-badass soundtrack. You may have noticed that the music used in the directors cut is different from what was used in the “on-air” version, it’s because the directors cut audio was created by a team from Beacon Street Studios. Special arrangements for that song’s use were made between Shilo and Beacon Street for that release.

Here’s the version that made it to broadcast -

Mercenaries 2 - Cash:

For Draft/FCB, Colin McRae is the ACD/CW along with ACD/AD Tony Vazquez. The Executive Creative Director at Draft/FCB is Matt Reinhard.

Updated credits courtesy of Darnell Works and Shilo

Here’s a new take on an old skit. It’s a commercial for Scott Tissue where expressed idioms take on a physical form when called out. The first one being a 1950s diner waitress named Louise after the star of this commercial exclaims “Jeeze Louise” when experiencing the softness of the toilet paper. Louise then goes on to mutter “holy mackerel” and the joke continues on a few more times.

The above commercial was conceptualized by JWT (where Kash Shree is Creative Director) with Angela Buck as Agency Producer.

Mike Maguire from The Directors Bureau was the Director with Barry Peterson as the DP. Melissa Culligan was the Executive Producer along with Youree Henley who was the Line Producer. Editing was by Dave Koza from Mackenzie Cutler.