ESPN

You are currently browsing articles tagged ESPN.

ESPN – Nascar Mecca

August 26, 2008 in Automotive, Commercials | Permalink

The Ultimate NASCAR tailgating experience – because the “C in Nascar stands for Champions”. Here’s a new commercial for ESPN’s 2008 NASCAR coverage.

Created by Scott Hayes (Copywriter) and Curt Lenard (Art Director) from W+K, NY this also featured Gary Krieg as Head of Production and Dan Blaney as the Broadcast Producer.

Justin Reardon from Anonymous Content was the Director along with Darek Wolski as the DP. Jeff Baron and Norm Reiss were the Executive Producer/Line-Producer for this spot with Dave Anderson as the Editor (Adam Bazadona as Assistant Editor). Post Production was by Mackenzie Cutler.

Tags: , , ,

ESPN Sportcenter – Manny Being Manny

August 8, 2008 in Commercials, Funny | Permalink

Gotta love this recent promotional spot for ESPN Sportscenter featuring the “unpredictable” Manny Ramirez. Just wait until the end… “What does that even mean!?”

The phrase “Manny Being Manny” was supposedly coined on July 18th, 2005 when Ramirez decided to disappear into the bullpen while the opposing teams’ pitching coach had a talk with the pitcher. When the pitcher was finished and ready to resume the game, Ramirez was nowhere to be found [source]. Other incidents include mistakingly rounding the bases after hitting only a ground-rule double, appearing in an Ebay listing for a BBQ grill as well as one for a custom Chrysler 300M and refusing to pinch hit in a game against Philadelphia in 2003.

Andy Ferguson/Eric Stevens came up with this piece as the Copywriter/Art Director for Wieden + Kennedy, NY. Gary Krieg was the Head of Production with Alison Hill as the Broadcast Producer. David Shane was the Director for O Positive and Dave Moribito was the Director of Photography. Andrew Robertson was the editor for Joint Editorial (with Staley Dietrich as Assistant Editor).

Matt Rielly from Riot did the Online with Rob DiFondi as the Sound Mixer from Sound Lounge.

Tags: , , , ,

Justin Timberlake’s 2008 ESPY Commercials

July 21, 2008 in Commercials, Funny | Permalink


Last night ESPN hosted their 15th annual ESPY Awards, hosted by Justin Timberlake. On par with some of the ‘classic’ ESPN commercials from the past, the network has been airing five separate promo’s for the awards show, all featuring Justin Timberlake interacting with various on-air ESPN personalities. A pretty funny series of self-promo’s.

A little late but here’s the complete set of promo’s(below the fold):
Read the rest of this entry »

Tags: , , ,