HP

To showcase HP’s environmentally friendly solution for 3M’s printing problem, Goodby Silverstein & Partners has created a four-part series to air on HP’s Enterprise Services portal.

Using stop-motion photography in combination with live-action shots, director Bucky Fukumoto shows us a pretty cool series using 3M’s Post-Its to help tell the story.

Here are the other three parts in this series:
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Now here’s a great example of a company using bloggers to spread the word about a new product - HP and “word-of-mouth” marketing agency Buzz Corps have partenered up for an event they’re calling “The 31 Days of the Dragon” in an effort to promote the new HP HDX Dragon Entertainment Notebook. Essentially it’s a ramped up Pavillion line made for heavy entertainment use, which means yes… I want one badly. I’m sure you do too - so here’s how to get one. 31 laptops were given out to 31 different blogs. Sadly I was not chosen but here is a list of all the sites that were. Each one will be conducting their own form of contest to see who gets the laptop, all having to find a winner within a specific week, so if you’re desperate for one of these media powerhouses, you’ve got thirty-one chances…one laptops will be given out each day for 31 days…. good luck.

The Website List - including which weeks they have to run their “contest” (followed by the actual computer specs):
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Here’s a new spot out for HP in which Christopher Mills(SFX Director) shows us a quirky make-believe world where HP servers can fix all office problems(if only that was the case). Conceptualized by Glenn Rockowitz(SCW) and Rob Rich(CD) from Publicis West. I thought this was an interesting animation, nothing groundbreaking, but nonetheless a good watch. See for yourself. (In case you were wondering, the music comes from Tod A @ Paranormal)

View a high-res version here.