Interactive

You are currently browsing articles tagged Interactive.

W+K just launched a new campaign for Nike which features a television spot showcasing various athletic displays of “courage.” The video is accompanied by a page on Nike’s website - www.nike.com/nikecourage/

On the website I thought the video display was pretty neat - They tied-in the time mark on the video clip with the various events posted around the page so that as a new event appears in the video, the marker switches to give you an explanation of what occurred. You can also select an event with your courser to jump right to that description.

At the end of the video it prompts you to visit their YouTube page and submit your own version of “Courage.”

So far (Thu. night) the only video shown in the group is the same one from the Nike website. There are also only six members in the group and a few of them look like spam-accounts/fake.

This courage-montage was produced by Endy Hedman (Ben Grylewicz was the agency EP) with creative direction provided by Jelly Helm, Steve Luker and Hank Corwin.

Ralf Schmerberg directed this piece for @radical.media (With Ben Schneider and Donna Portaro as E/EP). Online credits are given to Vendetta Post, Audio post was done by “Lime and the song playing is called “All These Things That I’ve Done” by The Killers.

Tags: , , , , ,

To showcase HP’s environmentally friendly solution for 3M’s printing problem, Goodby Silverstein & Partners has created a four-part series to air on HP’s Enterprise Services portal.

Using stop-motion photography in combination with live-action shots, director Bucky Fukumoto shows us a pretty cool series using 3M’s Post-Its to help tell the story.

Here are the other three parts in this series:
Read the rest of this entry »

Tags: , , , , , ,

Here’s a little interactive map I found recently that’s pretty cool from the interactive section of Portfolio Magazine. It’s a fast-loading flash piece that features roll-over prison locations that house some of the recently incarcerated CEOs of notoriety. It’s almost like the white-collar dirty C.E.O. version of VH1’s Where Are They Now? series.

For instance, here’s what you get when you roll-over the icon for the Federal Correctional Institute in Texarkana - low and behold, Michael Kopper, our old buddy who used to be a high-level exec at Enron in the Global Finance Division. Poor guy, his sentence is for 3 years and 1 month, and that’s after he was the FIRST to rat out his co-workers! Good luck with the soap Mike!

In related content, if you yourself happen to be on the failing end of a large lawsuit and think you might be facing some time in ‘the slammer,’ I’ve dug up some articles (and selected a few items from each) that may be of help to you in preparing your Armani-suit-wearing-self for that eventual exchange to wearing nothing but the brightest of orange jumpsuits. So read-up, and don’t forget - they always say to beat-up/shiv someone random on the first day to prove you’re tough, otherwise you may just find yourself developing a newly found fear of taking a shower!

The C.E.O. Survival Guide: Pre-Prison Prep:

Don’t Get Sick
• Prison medical staffs may not be up to the standard you have come to expect, so seek as much preventive care as possible before you head in. See your doctor for a thorough physical, including tests for TB, hepatitis B and C, and H.I.V. And get your heart checked.
• Have as much dental work done as you can: Get new crowns and fillings; have your dentures reworked. In prison, the wait to see a dentist can be two to five months, and prison dentists tend to extract at every opportunity.
• No contact lenses are allowed, so buy a heavy, tough pair of frames. Make sure you have plastic lenses, as fellow inmates may want to steal glass ones to craft weapons.

From SnarkySpot - A Word Of Advice:

Avoid anyone offering to “take you under their wing” or help you out. Generally, they are booty bandits, or Jailhouse pimps running a well thought out and practiced game against you.

The Ultimate Prison Survival Guide - No really, this is a legit guide… everything has been half-serious until I came across this one. If you are dumb enough to be going to prison, i’d memorize this before your first day. It gives you useful tips like:

Never stare at another prisoner for more than a second or two. He may be a walking powder keg, set off by an intrusive stare. He may either assault you on the spot or wait until darkness. Even if he doesn’t kill you outright, your face will never look the same again.

and another gem:

NEVER involve yourslef with punks. Do not have sex with punks, do not associate with those who have sex with punks, etc. Many an inmate has been killed by a jealous boyfriend. This may not seem like the shiny happy egalitarian thing to do, but believe me, neither is dying.

Mike - I hope they have some sort of computer class in Texarkana and you can get online to read these guides…. i know it’s a little late by now, but who knows, that last tip might come in handy, especially after they ran all those articles on your sexual orientation…. perhaps that might explain why you were so eager to give up names? Best of luck to ya.

To everyone else, go take a look at the interactive map, it’s pretty neat how they presented the information and I’m sure that you’ll recognize most of the people featured on there.

This is a lesson to all the recent start-ups who are finding themselves with ridiculous amounts of newly found investment capital - You can only cook the books for so long before you end up with a fire……..that and hire an honest accountant.

Tags: , , , ,

Newer entries »