We Have Softball is the latest to come out of the Wieden + Kennedy, Portland office for Nike. Set to the Donna Fargo song, Happiest Girl in the Whole USA, we are shown a slow-motion montage of softball players in action. This is a great, upbeat spot for Nike, showcasing the camaraderie and dedication found only in team sports.
It ends with the line,
We have softball. You can have everything else.”
Stacy Wall directed this commercial for Epoch Films where Jerry Solomon is the Head of Production (Tammy Reich is Director of Photography). Lisa Gunning from The Whitehouse was the Editor (Justin Beere was the Assistant Editor) with Justin Kumpata as the Producer.
Jeff Payne mixed the audio with Eleven Sound. Gus Koven was the credited Sound Designer with Stimmung. Let’s also not forget Casey Conroy, another Producer along with Ring of Fire in charge of the Online/Effects. Mike Pethel and Matt Turner from CO. 3 did all the Color Correction. Maurie Enochson at Buck was credited with being behind this spot’s Tiles/Graphics.
Once again the song used in We Have Softball was:
Happiest Girl In The Whole World by Donna Fargo
