Volkswagen Polo/Sony PSP – The Walker

Here’s an odd new commercial promoting the Sony PSP with GPS attachment and the Volkswagen Polo. It was created by Copywriter/Art Director team Ken Berghs and Seb De Roover from DDB, Belgium (Brigitte Verduyckt was the Agency Producer).

Here’s an example of the print work from this campaign:

This spot was directed by Wim Reygaert for Caviar Content along with Patrick Otten as the DP. Brigitte Baudine and Kato Maes were the Line/Executive Producers.

Stijn De Coninck was the Editor for Caviar, Brussels with Johan Van Oeckel composing the music used for Sonicville.